AI Insights · Timothy · June 2023
Top 5 News and Magazines Apps Performance in Australia Q2 2023
Discover the performance trends of the top 5 news and magazine apps in Australia during Q2 2023, with insights on weekly downloads, revenue, and active users.
In the second quarter of 2023, the top 5 news and magazine applications in Australia showed varied performance trends. Here are the key insights from Sensor Tower data:
The Guardian - News & Sport demonstrated a consistent weekly revenue, peaking at around $33K in early April and stabilizing around $22K-$30K for the rest of the quarter. Weekly downloads started at 2.9K but dropped significantly, settling around 1.2K by the end of June. Weekly active users hovered around 40K-44K, with a notable peak at 43K in mid-June.
Australian Financial Review experienced steady growth in weekly revenue, starting at approximately $4.1K and reaching up to $5.3K by the end of June. Weekly downloads fluctuated, peaking at 1.3K in mid-June and ending the quarter at 500.
The Sydney Morning Herald saw a stable revenue trend, beginning at about $17.3K and reaching up to $21.9K in late June. Weekly downloads were relatively stable, starting at 1.4K and settling around 780 by the quarter's end.
The Age maintained a consistent revenue stream, beginning at $14.5K and peaking at $17.9K in late June. Weekly downloads showed a slight decrease, starting at 843 and ending at 543 by the end of the quarter.
Herald Sun had a steady increase in weekly revenue, peaking at approximately $14.3K in mid-June. Weekly downloads started at 1.1K but decreased to around 440 by the end of June. Weekly active users remained stable, fluctuating around 38K-43K throughout the quarter.
For more detailed insights and data, visit Sensor Tower.